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Home > Archives > Vol 8, No 2 (2022)

DOI: http://dx.doi.org/10.32497/jobs.v8i2

Table of Contents

Articles

Branding, Product Quality and Marketing Strategy on Purchasing Decisions in the Batik Creative Industry (Case Study of Pati Batik UMKM Centers) Ria Dinata, Nur Rini, Karnowahadi Karnowahadi

PDF 97 - 106

Analysis of Perceived Value and Social Influence as an Influence of Consumer's Purchase Decision Iphone Users in Semarang City Ahmad Zakia Nurochim, Noor Suroija, Sandi Supaya

PDF 107 - 116

Influence of Influencer Marketing Strategy and Online Customer Reviews on Purchase Intention of Sociolla Customer (Case Study on AB Students at Polines 2018 – 2019) Qonitah Iffah R, Umar Farouk, Jati Nugroho

PDF 117 - 126

Influence of Job Characteristics and Non-Physical Work Environment on Job Satisfaction at Biro Adm. Pemda Propinsi Jateng Citra Lutfi Annajib, Rara Ririn Budi Utaminingtyas, Irawan Malebra

PDF 127 - 136

Influence of Job Insecurity and Job Stress toward Employee Turnover Intention Perfomance at PT Samudera Perdana Selaras Semarang Nabila Fedorani, Sugiyanta Sugiyanta, Inayah Inayah

PDF 137 - 148

Influence of Brand Image and Celebrity Endorser on Purchase Decisions on Samsung Smartphone Products Annisa Viaski Handayani, Rif'ah Dwi Astuti, Makmun Riyanto

PDF 149 - 158

Influence of Product Quality and Service Quality on Purchasing Decisions with Brand Image as an Intervening Variable in International Fast Food Franchise Meydiana Suryaningtyas, Winarto Winarto, Subandi Subandi

PDF 159 - 170

Effect of Capital Expenditure and Return on Assets on Capital Gains of Consumer Non-Cyclicals Companies Listed on the Indonesia Stock E Sukma Carrie Saraswati, Achmad Zaenuddin, Luqman Khakim

PDF 171 - 180