Augmented Reality Implementation as a Product Introduction Development Scheme in Logistics

Authors

  • angga wahyu wibowo Politeknik Negeri Semarang

DOI:

https://doi.org/10.32497/jaict.v7i1.3493

Keywords:

Augmented Reality, Product, Logistics.

Abstract

Industrial evolution in the field of computer technology and multimedia is growing rapidly, especially the sophistication of augmented reality technology which has been used as an introduction medium by various companies. The method in this study uses the waterfall technique. This application is built on a mobile device using Unity 3D software which is implemented in the form of a three-dimensional model for product marketing both in warehouses and places for promotion. This digital marketing strategy supports business people in increasing target market satisfaction. By presenting augmented reality technology through three-dimensional visualization, it is hoped that it can add alternative interactive product introduction media so that consumer needs can be seen clearly through smartphones

References

Ariawan Djoko Rachmanto, M. Sidiq Noval. (2018, Mei). Implementasi Augmented Reality Sebagai Media Pengenalan Promosi Universitas Nurtanio Bandung Menggunakan Unity 3D. Jurnal Teknologi Informasi dan Komunikasi, Volume IX, 1-9. doi:ISSN : 2087-2372

Made Dewi Asih Astita, Adian Fatchur Rochim, Kurniawan Teguh Martono. (2015, October). Aplikasi Augmented Reality Denah SMP Negeri 36 Purworejo Menggunakan Mobile Android. Jurnal Teknologi dan Sistem Komputer, Vol.3, No.4, 1-5. doi:e-ISSN: 2338-0403

Nurul Bahiyah, Petrus Sokibi, Imam Muttaqin. (2020). Aplikasi Pengenalan Produk Menggunakan Augmented Reality dengan Metode Marker. Jurnal Sistem Cerdas, Vol 03-No. 2, 1-8. doi:eISSN : 2622-8254

Rachel Chrysilla Tijono , R. Rizal Isnanto, Kurniawan Teguh Martono. (2015, October). Penerapan Teknologi Augmented Reality Sebagai Sarana Promosi Produk "Sarana Sejahtera Wilson's Office Chairs" Berbasis Android. Jurnal Teknologi dan Sistem Komputer, Vol.3, No.4, 10. doi: (e-ISSN: 2338-0403)

O. Bimber and R. Raskar, Spatial Augmented Reality Merging Real and Virtual Worlds. A K Peters Ltd, 2005.

K. T. Martono and R. Kridalukmana, "Mobile Augmented Reality Jurusan Sistem Komputer Universitas Diponegoro Berbasis Android (MARSISKOM),"J.Sist. Komput., vol. 4, pp. 17-24,2014.

Rumajar, R. (2015). E-Journal Teknik Elektro dan Komputer, Vol.4, No.6 (2015), ISSN: 2301-8402. Perancangan Brosur Interaktif Berbasis Augmented Reality , Vol.4, No.6

Downloads

Published

2022-06-10

Issue

Vol. 7 No. 1 (2022)

Section

Articles

License

Authors who publish with this journal agree to the following terms:

Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.

Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.

Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).